Industry Leading Insights

Our reports and articles feature research and analysis on topics that matter most in digital health today.

As technology continues to influence healthcare, our insights are designed to help you understand what comes next and make better decisions in digital health.  

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Unlocking the Value of Digital Measures in Drug Development

By embracing digital measures, pharma can accelerate drug development, improve patient outcomes. Pharma can and will continue to compete on assets, but should not compete on (digital) endpoints. We require industry collaborations in order to usher in a new era of medicine.

Digital measures have the potential to revolutionise drug development. However, pharma has been slow to fully utilise these measures due to their high costs and lack of standardised applications across therapeutic areas. 

This report presents an expert-led analysis of the state of digital measures in drug development. More specifically, the report delves into:

  • Defining digital measures and the need for standardisation
  • Benefits and challenges of digital measures in drug development
  • Current and future adoption of digital measures in drug development 
  • How pharmaceutical companies can drive the adoption of digital measures  

Download the report to learn what our HealthXL community experts believe is in store for the future of digital measures in drug development and how best to prepare for it. 

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Explore our latest thinking, expert analysis and community insights on what matters most in digital health.

December 7, 2023

Tess’ Top Takes from HealthXL spotlight series: AI in healthcare

As the year draws to a close so does our AI spotlight series. The series catered to many different interests with topics and conversations focused on themes such as Does AI Guarantee ROI and Revolutionising Pharma: AI's Impact on the Value Chain. 

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November 24, 2023

November 2023 Global Gathering Event Recap: Leveraging Data-Driven Strategies for Improving Patient Experience

The HealthXL community convened in Princeton, New Jersey. In collaboration with Otsuka, HealthXL organised its fourth Global Gathering of the year around the theme of Leveraging Data-Driven Strategies for Improving Patient Experience.

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November 20, 2023

Unlocking the Value of Digital Measures in Drug Development

By embracing digital measures, pharma can accelerate drug development and improve patient outcomes. Pharma can and will continue to compete on assets, but should not compete on (digital) endpoints. We require industry collaborations in order to usher in a new era of medicine.

Read more
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