Head of Marketing

Dublin, Ireland

We enable better decisions in digital health.

At HealthXL, our focus is to combine our digital health expertise with intelligence and experience of our community to get real-world insights to your digital health challenges. We work with leading brands in healthcare and the most exciting healthtech companies globally. We are seeking a driven and experienced marketing leader to drive our marketing function.

The Role: 

  • Develop and implement marketing roadmap consistent with company goals
  • Strategize and oversee product marketing for HealthXL ‘’membership’’ related products & services (customer acquisition, engagement, conversion & retention) to lead to sales
  • Strategize and manage SMM and growth marketing
  • Accountability for revenue targets for the company
  • Set, monitor and report on micro and macro KPIs. Delve deep into different tools to problem solve and optimise.

What we are looking for:

  • 6-8+ years of proven, substantial experience as a marketing leader in a B2B or B2C SaaS or subscription business.
  • Demonstrated experience launching and scaling marketing led sales of a successful product
  • Fluency in digital marketing platforms and analytics to actively oversee a team. Experience in email marketing and best practices, focus on marketing as the primary lead generation function.
  • Ability to ideate, research and test how to reach net new leads across social platforms and advertising platforms.
  • Excellent communication and team management skills
  • Comfortable with ambiguity and bringing a structured, proactive approach to get things done and execute.
  • Ability to grasp and learn digital health lingo quickly to be able to adequately represent the brand.
  • Able to live and work in Ireland

On top of an amazing culture, we have a benefits package that includes:

  • Lucrative salary
  • EAP
  • Generous annual leave
  • Primarily remote with monthly team meet ups 
  • Great colleagues (we believe a great workplace is great colleagues)

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