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Masterclass: Value, Cost and Pricing in Regulated Digital Health Solutions

11th August @ 10:45AM EDT

Digital Health solutions are top of mind for biopharma companies in 2022, and Software as Medical Device (SaMD) is a crucial cornerstone for top-tier companies. However, most times the reality of costs and timelines associated with building, scaling and maintaining regulated digital health products, don’t match the initial expectations. 

While the investments in SaMD can be large and exceed both cost and time estimates, there is an opportunity to generate significant returns from these solutions if you are able to demonstrate the value, lower cost and time to market and build the right pricing model for the solution. Join this masterclass led by David Matthews, PhD, Chief Customer Officer at BrightInsight, will walk us through: 

  • Demonstrating the value of digital health: these solutions can provide a range of benefits to patients, clinicians, and many others in the ecosystem of patient treatment and care. How do you show - qualitatively and quantitatively - the tangible value of novel digital solutions?
  • Cost considerations in SaMD: building software as medical devices typically costs 5 times more than originally planned and takes 3 times longer. How do you lower the cost and time to market?
  • Pricing models: considering the value of a digital health solution, its development cost and timelines, how can we build the right pricing model for the solution? How can digital health offerings leverage pricing models to ensure ROI for them and for the other stakeholders in the ecosystem?

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Masterclass: Value, Cost and Pricing in Regulated Digital Health Solutions

David Matthews, PhD
CCO, BrightInsight
Adriano Garcez
Director, Evidence Generation & Outcomes Research, ZS Associates
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Masterclass: Value, Cost and Pricing in Regulated Digital Health Solutions

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Don't miss your opportunity to connect with senior leaders to shape the future of digital health. Because only if you are prepared now can you lead the future.

11th August @ 10:45AM EDT

Digital Health solutions are top of mind for biopharma companies in 2022, and Software as Medical Device (SaMD) is a crucial cornerstone for top-tier companies. However, most times the reality of costs and timelines associated with building, scaling and maintaining regulated digital health products, don’t match the initial expectations. 

While the investments in SaMD can be large and exceed both cost and time estimates, there is an opportunity to generate significant returns from these solutions if you are able to demonstrate the value, lower cost and time to market and build the right pricing model for the solution. Join this masterclass led by David Matthews, PhD, Chief Customer Officer at BrightInsight, will walk us through: 

  • Demonstrating the value of digital health: these solutions can provide a range of benefits to patients, clinicians, and many others in the ecosystem of patient treatment and care. How do you show - qualitatively and quantitatively - the tangible value of novel digital solutions?
  • Cost considerations in SaMD: building software as medical devices typically costs 5 times more than originally planned and takes 3 times longer. How do you lower the cost and time to market?
  • Pricing models: considering the value of a digital health solution, its development cost and timelines, how can we build the right pricing model for the solution? How can digital health offerings leverage pricing models to ensure ROI for them and for the other stakeholders in the ecosystem?
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Participants

Participants

David Matthews, PhD

CCO, BrightInsight

Adriano Garcez

Director, Evidence Generation & Outcomes Research, ZS Associates

Nemanja (Nick) Kovačev

MedTech Expert, HTEC Group

Grégoire Guillet

Chief Business and Value Officer, WeHealth Digital Medicine

Chris Wasden

Chief Strategy Officer, Twill

Richard DeNunzio

SVP, Commercial at Click Therapeutics, Inc.

Ricardo C. Berrios

Executive Founder, Adhera Health Inc

Thyago Ohana

Global Digital Transformation Strategist, UCB

Aahuti Rai

Strategic Advisor, Healthcare Innovation at Four Points Consulting Ltd

Ekta Foster-Lachmandas

Digital Health Innovation & Business Creation, Roche

Michael Pace

CEO & Founder at PalmHealth.co

Cheryl Behr

COO, Vorsdatter Limited

Number of Participants


Up to 12
Date  
August 11, 2022
Community

Masterclass: Value, Cost and Pricing in Regulated Digital Health Solutions

Digital Health solutions are top of mind for biopharma companies in 2022, and Software as Medical Device (SaMD) is a crucial cornerstone for top-tier companies. However, most times the reality of costs and timelines associated with building, scaling and maintaining regulated digital health products, don’t match the initial expectations. 

While the investments in SaMD can be large and exceed both cost and time estimates, there is an opportunity to generate significant returns from these solutions if you are able to demonstrate the value, lower cost and time to market and build the right pricing model for the solution. Join this masterclass led by David Matthews, PhD, Chief Customer Officer at BrightInsight, will walk us through: 

  • Demonstrating the value of digital health: these solutions can provide a range of benefits to patients, clinicians, and many others in the ecosystem of patient treatment and care. How do you show - qualitatively and quantitatively - the tangible value of novel digital solutions?
  • Cost considerations in SaMD: building software as medical devices typically costs 5 times more than originally planned and takes 3 times longer. How do you lower the cost and time to market?
  • Pricing models: considering the value of a digital health solution, its development cost and timelines, how can we build the right pricing model for the solution? How can digital health offerings leverage pricing models to ensure ROI for them and for the other stakeholders in the ecosystem?
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Masterclass: Value, Cost and Pricing in Regulated Digital Health Solutions

11th August @ 10:45AM EDT
Digital Therapeutics (DTx)

Masterclass: Value, Cost and Pricing in Regulated Digital Health Solutions

11th August @ 10:45AM EDT
Digital Therapeutics (DTx)
David Matthews, PhD
CCO, BrightInsight
LinkedIn Profile
Adriano Garcez
Director, Evidence Generation & Outcomes Research, ZS Associates
LinkedIn Profile
Nemanja (Nick) Kovačev
MedTech Expert, HTEC Group
LinkedIn Profile
Grégoire Guillet
Chief Business and Value Officer, WeHealth Digital Medicine
LinkedIn Profile
Chris Wasden
Chief Strategy Officer, Twill
LinkedIn Profile
Richard DeNunzio
SVP, Commercial at Click Therapeutics, Inc.
LinkedIn Profile
Ricardo C. Berrios
Executive Founder, Adhera Health Inc
LinkedIn Profile
Thyago Ohana
Global Digital Transformation Strategist, UCB
LinkedIn Profile
Aahuti Rai
Strategic Advisor, Healthcare Innovation at Four Points Consulting Ltd
LinkedIn Profile
Ekta Foster-Lachmandas
Digital Health Innovation & Business Creation, Roche
LinkedIn Profile
Michael Pace
CEO & Founder at PalmHealth.co
LinkedIn Profile
Cheryl Behr
COO, Vorsdatter Limited
LinkedIn Profile

Masterclass: Value, Cost and Pricing in Regulated Digital Health Solutions

Digital Health solutions are top of mind for biopharma companies in 2022, and Software as Medical Device (SaMD) is a crucial cornerstone for top-tier companies. However, most times the reality of costs and timelines associated with building, scaling and maintaining regulated digital health products, don’t match the initial expectations. 

While the investments in SaMD can be large and exceed both cost and time estimates, there is an opportunity to generate significant returns from these solutions if you are able to demonstrate the value, lower cost and time to market and build the right pricing model for the solution. Join this masterclass led by David Matthews, PhD, Chief Customer Officer at BrightInsight, will walk us through: 

  • Demonstrating the value of digital health: these solutions can provide a range of benefits to patients, clinicians, and many others in the ecosystem of patient treatment and care. How do you show - qualitatively and quantitatively - the tangible value of novel digital solutions?
  • Cost considerations in SaMD: building software as medical devices typically costs 5 times more than originally planned and takes 3 times longer. How do you lower the cost and time to market?
  • Pricing models: considering the value of a digital health solution, its development cost and timelines, how can we build the right pricing model for the solution? How can digital health offerings leverage pricing models to ensure ROI for them and for the other stakeholders in the ecosystem?
When:
11th August @ 10:45AM EDT
Apply to attend
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What are HealthXL Virtual Meetings?

HealthXL Virtual Meetings are private group meetings limited to 10 people across different demographic and stakeholder groups. For 75 minutes, you take a deep dive into your chosen topic and explore it from different angles. Virtual Meetings are not webinars: There is no audience, no recording and no hiding behind a screen. You actively participate in a discussion to solve your present challenges and design the future of digital health. And through our Community Hub, you stay up-to-date on the latest news and insights, allowing you to fully immerse yourself in the topic before, during and after.

How can I connect with other digital health leaders?

HealthXL brings together gamechangers of digital health to support honest discussions in small, private groups. In our Community Hub, for which you can register for free, you can follow a wide range of communities across telehealth, digital therapeutics, patient engagement and more. As a full HealthXL member, you also get access to curated news, the latest insights and an expert network to connect with. Join exclusive virtual meetings to exchange strategies, viewpoints and learnings with members from like-minded yet diverse stakeholder groups.

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As member of HealthXL, you join a community of digital health thought leaders, innovators and game changers around the world. With your membership, you get access to hundreds of insights, reports and resources. You can browse a database with over 90k healthcare organizations and view their active strategic partnerships, commercial relationships, latest funding rounds and research. Through our in-house curated digital health newsfeed, you stay informed on the most impactful news and you can regularly meet with members to share learnings, discuss the latest developments and connect with peers of different demographical stakeholder groups. Contact us today to find out about pricing options.

Through focus groups, we bring together 6-10 thought leaders and industry stakeholders in a series of virtual meetings to collaborate around a defined topic. Each meeting gives the group the opportunity to examine, analyze and collaborate with one another around a digital health topic as well as produce a shareable result.